Does your sales organization need to:
v
Identify all of the key buyers involved in a complex sale?
v Develop
a strategy to get access to and to understand the needs of each of the key buyers?
v Ensure
that on each sale, they have a strategy for the final approver (Economic Buyer)?
v Understand
the particular needs of the highly influence buyers and connect your solution to them?
v
Develop multiple coaches on each sales?
v Articulate the
customer’s buying process?
v Develop an action plan based on what
is most critical to do not what is easiest?
v Improve their funnel productivity?
v
Walk away from marginal deals?
In other
words, replicate the behaviors of your high performers?
If so, you may wish to consider implementing Strategic Selling®
for your sales team.
Strategic Selling Program Overview