Does your sales organization need to:
v
Identify
all of the key buyers involved in a complex sale?
v Develop a strategy to
get access to and to understand the needs of each of the key buyers?
v Ensure
that on each sale, they have a strategy for the final approver (Economic Buyer)?
v Understand
the particular needs of the highly influence buyers and connect your solution to them?
v Develop
multiple coaches on each sale?
v Articulate the customer’s buying process?
v
Develop an action plan based on what is most critical to do not what is easiest?
v Improve
their funnel productivity?
v Walk away from marginal deals?
In other words, replicate the behaviors of your high performers?
If so, you
may wish to consider implementing Strategic Selling® for your sales team.
Strategic Selling Program Overview